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Search engines, website marketing and Internet marketing come together at WebmasterWorld conference, New Orleans, June 21-24, 2005

On Target Media staff, press releases

Singapore, June 15, 2005

WebmasterWorld will hold the ninth World Search and Publishers Conference (PubCon) at New Orleans on June 21-24, 2005.

The Internet marketing conference will be comprised of tracks focused on search engines, affiliates & advertising, and webmasters & e-commerce.

John Battelle, co-founding editor of Wired Magazine and Wired Ventures, will deliver the keynote speech at the event. Battelle is an entrepreneur, a journalist and professor and was recently named a "Global Leader for Tomorrow" by the World Economic Forum.

There are three tracks each day: "Search & The Webmaster", "Advertising & Affiliates" and "Webmasters / Publishers".

Search & The Webmaster track will have sessions devised to help webmasters get the best out of local search, getting traffic from shopping search, landing page creation & conversion, and conversion and ROI.

Advertising & Affiliate sessions include the Anatomy of a micro site, e-mail marketing, affiliate program optimization, trademarks and copyright.

Webmasters that are publishers will find topics on contextual advertising, competitive intelligence, podcasting, blogging and a usability session.

"We will also be running our Super Session on Search Engines & Webmasters," said Brett Tabke, WebmasterWorld's CEO. "With more than 34 sessions over three days, there will be something for every webmaster, search engine marketer and affiliate manager,"commented Tabke.

According to InfoSearchMedia CEO Steve Lazuka, "The audience is one of the most influential demographics we reach. These are the people connectors. When this audience moves, the entire internet follows." InfoSearch Media will be the premier Platinum sponsor of the event.

"Interest is particularly strong from affiliate agents and managers, search engine marketing agencies, and from major corporate online and bricks and mortar businesses. The common aspect is that they are all seeking ideas to improve their business model, and the WebmasterWorld conferences provide the perfect catalyst for any sector," added Tabke.

The conference will also feature speakers from the key industry businesses, including Google, MSN Search, Yahoo, About.com, AdBrite, Alexa, Amazon.com, Atlas One Point, Ask Jeeves, AvenueA, Beyond Ink, Boost Search Marketing, Bruce Clay LLC, ClickTracks, Commission Junction, Ebay, FindWhat, Google, InfoSeachMedia, Kanoodle, LinkShare, Looksmart, Microsoft, MSN Search, Monster Commerce, Overture, MoreVisibility, Mirago, Omniture, PositionTech, PRWeb, RedZone Global, Quigo, SEOPR, SiteLab, Urchin, ViewMark and WebmasterWorld Inc.

Meet the Google engineers

Another highlight of the event is that Google is sending a team of engineers to this event. Conference delegates can get involved in roundtable sessions with the Google engineers on specific subjects of interest and relevance.

"Google will have around 10 search engineers at the event to answer questions. Also, Matt Cutts of Google will be on hand at Thursday's super session Search Engines and Webmasters (aka: Search Engine Smack Down) along with Tim Mayer (Yahoo!), Rahul Lahiri (Ask Jeeves), and Eytan Seidman (MSN Search). It's going to be an exciting, and packed show," said Tabke.

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