Google to hold Google Adwords workshop for export business on June 15-16, 2016
Search engine giant Google is organizing a two-day workshop on Google Adwords for Export business at the Google offices in Singapore on June 15-16, 2016. The workshop is designed for executives responsible for formulating export strategies and geographical expansion for their companies, and those executing online marketing programs such as paid search advertising.
The free Google Adwords workshop is free and open to all Singapore homegrown companies and SMEs. However, only two participants per company are allowed to attend the workshop.
The workshop will cover:
introduction to Google AdWords and other free Google tools for market research, market entry planning, advertising strategy and pilot testing export markets.
tactical training on the best practice techniques when using AdWords (search, display, video advertising) for export business.
The workshop will also have a certification test conducted on both days to help participants gauge how much they’ve absorbed about paid search marketing with Google Adwords.
The workshop will be facilitated by two very experienced online marketers from Singapore.
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