Social Media Marketing Services

This is also customized to each client. Factors such as whether it is a business to business (B2B) or business to consumer (B2C) marketing effort also play a role in determining the channels to focus on and allocate resources to. Our greatest experience is in running social media marketing and advertising campaigns on Facebook, Linkedin and Instagram.

Yes, it can. We have managed advertising campaigns on Facebook for lead generation with an advertising spend as low as S$500 per month.

Of course, advertising costs on Meta (Facebook and Instagram) continue to rise each year. They also vary depending on the industry and the audience being targeted. There are other factors as well that come in to play, such as seasonality. 

We are an industry-agnostic social media agency. From healthcare providers and healthcare software to process automation and training services, we have planned and executed social media campaigns for diverse clients. Our focus is on finding the right audience for our clients and delivering the right messages to them to fulfill marketing objectives.

Yes, of course. As a social media marketing agency, we help create a complete social media marketing plan with different content formats and types. These include reels for Instagram and Facebook. We can create reels from videos already shot by you or even from static photos and images. Of course, we can carry out custom video shoots for creating Instagram reels as necessary and depending on marketing budget. 

We typically work on a monthly retainer model for social media marketing. 

We recommend engagement periods of 6-12 months at a minimum. The longer engagement period helps us better understand your business and target audience and adopt appropriate strategies with a deeper understanding. This enables us to really become a marketing partner rather than a social media agency. 

'Influencer Marketing' is another jargon. It simply implies the use of the right social media "influencers" to amplify the reach of your company or brand. 

If you have the requisite marketing budget to involve and engage such influencers, we can help with influencer marketing. For many small to medium sized businesses in Singapore, the marketing/advertising budget is often the chief constraint in using influencer marketing. 

No, we do not. 

As a boutique social media agency that mainly works with SMEs and start ups, we work on a fixed cost/ retainer agency model. Due to too many variables in play, we find it impractical and nonviable to work on a cost per lead model. 

It is true that not all followers added or all leads generated via social media advertising campaigns are relevant or of the requisite quality. 

A certain amount of advertising spend is indeed "wasted", despite best efforts at optimising campaign targeting. 

As an agency, our goal is to minimize this wasted advertising spend and maximise the relevant reach and leads. That is one of the reasons we recommend a longer duration of engagement so that we develop a deeper understanding of the audience and leads that are most valuable to you. 

Typically, it will take us a week to 10 working days to plan and start executing on a social media marketing campaign. 

At this point, we do not have hands-on experience on TikTok marketing & advertising. 

However, considering our experience with other platforms, we believe we can execute TikTok campaigns too.